Shopkeeper: A Comprehensive WooCommerce Theme Review

Shopkeeper: A Comprehensive WooCommerce Theme Review (2024)

Shopkeeper is one of the most popular premium themes designed specifically for WooCommerce stores. With its modern and responsive design, robust feature set, and flexibility for customization, Shopkeeper aims to help store owners create beautiful and high-converting online shops.

In this detailed review, we’ll take a close look at the key elements of the Shopkeeper theme to help you determine if it’s the right choice for your WooCommerce project. We’ll cover everything from design and user experience to features, customization, performance, pricing, and more. We’ll also provide some alternative options to consider.

What is Shopkeeper?

Shopkeeper is built by Powerful Themes, a well-known theme developer in the WordPress space. It’s specifically designed for use with WooCommerce, the leading WordPress eCommerce solution.

Some of the highlight features of Shopkeeper include:

  • Modern and responsive design with multiple style options
  • Customizable product page layouts
  • Advanced marketing and conversion optimization tools
  • Extensive theme customization options
  • Built-in support for WooCommerce extensions
  • Drag and drop page builder integration

The theme offers a combination of beautiful design, robust features, and flexibility to help store owners create customized shops tailored to their brand and products.

First Impressions – Design and Usability

The first thing that stands out with Shopkeeper is its clean, uncluttered, and professional design. The default demo uses a combination of white space, high-quality images, and minimalist icons to create a modern and inviting storefront.

Shopkeeper is also fully responsive, ensuring your store looks great and is easy to navigate on mobile devices. This is critical, as the majority of shopping now happens on smartphones.

For multilingual sites, Shopkeeper provides WPML integration and RTL language support. The design is also compliant with WCAG 2.0 accessibility standards.

So in terms of overall user experience, Shopkeeper checks all the boxes and provides a stellar foundation to build your online shop.

Deep Dive into Features

Now let’s look at some of the notable features and tools Shopkeeper provides out of the box to power your WooCommerce store:

Flexible Product Page Layouts

Shopkeeper includes several nicely designed product page templates allowing you to customize the layout. You can showcase products with a combination of images, galleries, tabs, and variable products.

Enhanced Cart and Checkout

The shopping cart and checkout pages are optimized for conversions with AJAX add to cart, coupons, and other enhancements.

Customer Accounts and Wishlists

Help customers save products for later and continue shopping across devices with built-in wishlists and account creation.

Product Recommendations

Intelligently suggest related or frequently bought products to customers on product pages and cart.

Product Reviews

Allow customers to leave ratings and reviews to build trust and social proof. Moderation tools are included.

Marketing and Promotions

Make use of banners, testimonials, Instagram shops, newsletters, and other built-in marketing features.

Shopkeeper seamlessly integrates all of WooCommerce’s core features while extending them with additional functionalities suitable for all types of online stores.

Tailoring Your Store to Perfection

While Shopkeeper looks great out of the box, the theme also provides an impressive amount of control to customize the design and layout.

The theme options panel lets you tweak colors, fonts, buttons, forms, and other elements site-wide. For page layouts, Shopkeeper bundles the Visual Composer page builder plugin, providing a drag and drop interface for creating custom page designs.

Advanced users can leverage Shopkeeper’s compatibility with Elementor and Beaver Builder for even more page building flexibility. The bundled Slider Revolution plugin enables you to create eye-catching image sliders and animations.

With these customization tools, you can fine-tune Shopkeeper to match your brand identity and create conversions-focused product and landing pages.

Keeping Up with the Speed Demons

In today’s competitive market, site speed and performance are critical for delivering a good user experience and driving conversions.

Shopkeeper uses optimized code and efficient templates to help keep your site running lean and fast. Built-in caching and image optimization further boost performance.

The theme also applies WordPress and WooCommerce best practices for on-page SEO. This makes it easier for search engines to crawl and index your products.

For additional speed gains, enable browser caching in your hosting, optimize images, and minimize plugins. With some performance tuning, Shopkeeper stores should load in 2-3 seconds on average.

Never Walk Alone – Support and Resources

Shopkeeper is sold by Powerful Themes, who offer exceptional customer support via email and live chat. In our experience, their support team is very responsive in resolving issues promptly.

The theme also comes with detailed documentation, knowledgebase articles, video tutorials, and more. These resources make it easy to learn how to use Shopkeeper and leverage its features.

Overall, Shopkeeper buyers can feel confident about getting timely support when needed. The theme also has a 5-star rating and positive reviews from users praising the quality assistance.

Is Shopkeeper Worth the Investment?

Shopkeeper is sold at $75 for a regular license allowing use on one site. Extended licenses are available if you need to use it on multiple sites.

Compared to alternatives, Shopkeeper is competitively priced given the robust set of features and flexibility it provides. Considering the potential for increased sales and brand exposure, it delivers an excellent return on investment.

The theme offers high value, especially since you also get the Visual Composer and Slider Revolution plugins bundled (typically $34 and $26 respectively). Overall, Shopkeeper’s capabilities justify the price tag.

Exploring Other Options

While we strongly recommend Shopkeeper, here are a couple of other popular WooCommerce themes you may want to look at:

  • Storefront – The free default WooCommerce theme. Good basic features but less design options.
  • Flatsome – Stylish multi-purpose theme with drag & drop builder. Pricing starts at $59.

However, Shopkeeper still stands out as one of the most well-rounded options purpose-built for WooCommerce stores.

Final Verdict – Should You Choose Shopkeeper?

For most users looking for a robust, well-designed WooCommerce theme, Shopkeeper is an excellent choice. It combines great looks, conversions-focused features, and flexible customization to help you create a high-performing online store.

The theme also benefits from constant maintenance, updates, and stellar customer support from Powerful Themes. While not the cheapest option, Shopkeeper provides tremendous value given everything included.

Overall, we highly recommend Shopkeeper for anyone building a WooCommerce site that needs to look professional and convert visitors into lifelong customers. The theme can significantly accelerate your eCommerce success.



What are the system requirements for Shopkeeper?

Shopkeeper requires WordPress 5.3+ and WooCommerce 3.0+. The theme is also fully compatible with PHP 7.2+ and MySQL 5.6+. Always use the latest versions for best performance and security.

Does Shopkeeper work with page builders other than Visual Composer?

Yes, Shopkeeper has built-in integration with Elementor and Beaver Builder in addition to the bundled Visual Composer plugin. You can use any of these popular page builders to customize your site design.

What payment gateways does Shopkeeper support?

The theme works with all the major payment gateways such as Stripe, PayPal, Square, and Authorize.Net. WooCommerce has over 300+ payment and shipping extensions compatible with Shopkeeper.

Is Shopkeeper translation ready?

Yes, the theme is fully translation ready and compatible with WPML for running multilingual sites. Translation files are also available to localize Shopkeeper into over 25 languages.

Where can I see Shopkeeper demo sites for inspiration?

You can browse the various homepage and inner page demos at to get design ideas for your store.

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